You Can Negotiate Anything: The World's Best Negotiator Tells You How to Get What You Want

Master the Art of Negotiation — In Every Area of Your Life

What if you could get more of what you want — every single day? Whether it's a better salary, a lower price, or simply getting your way in everyday situations, Herb Cohen, one of the world's foremost negotiation experts, shows you exactly how.

You Can Negotiate Anything is a landmark bestseller that has helped millions of readers turn ordinary conversations into winning outcomes. Cohen's approach is practical, witty, and immediately applicable — no jargon, no theory overload, just real strategies that work.

What You'll Learn

• The three crucial variables in every negotiation: Power, Time, and Information
• How to use patience and silence as powerful tools
• Why most people give away their leverage without realising it
• Techniques to negotiate with difficult people, institutions, and even yourself
• How to create win-win outcomes that build lasting relationships

Who This Book Is For

Professionals, entrepreneurs, parents, students — anyone who interacts with other people. If you've ever walked away from a deal feeling like you left something on the table, this book is your game-changer.

"Negotiate. It's the way of the world." — Herb Cohen

A must-read for every bookshelf — and a gift that keeps giving every time you open your mouth to ask for something.