Good to Great | Jim Collins | Business Books|Hard Cover

"Can a good company become a great company — and if so, how?"

Good to Great by Jim Collins is one of the most important and rigorously researched business books ever written — a landmark study that answers the question every leader, entrepreneur, and manager asks: what separates truly great organisations from those that remain merely good?

After a five-year research project studying 28 companies over 30 years, Collins and his team uncovered the underlying variables that enable any type of organisation to make the leap from good to great — while others remain only good. Rigorously supported by evidence, his findings are surprising — at times even shocking — to the modern mind.

Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.

What's Inside — The Key Concepts

• Good is the Enemy of Great — the scope of the project and why most companies never become great
• Level 5 Leadership — the type of leader required: humble and ferocious
• First Who... Then What — how companies set the foundation for their shift from good to great
• Confront the Brutal Facts (Yet Never Lose Faith) — the duality that leads to greatness
• The Hedgehog Concept — how to find the one big thing your company must focus on
• A Culture of Discipline — the magical alchemy of great performance
• Technology Accelerators — technology is a trap, unless used right
• The Flywheel and the Doom Loop — how to build sustained momentum and avoid the doom loop
• From Good to Great to Built to Last — how to take a company from great to enduring great

Who This Book Is For

• CEOs, founders, and senior leaders driving organisational transformation
• Entrepreneurs building companies with lasting impact
• Managers seeking a research-backed framework for sustained excellence
• Business students and MBA readers studying strategy and leadership
• Anyone who wants to understand what truly separates great organisations from good ones

About the Author

Jim Collins is a student and teacher of enduring great companies — how they grow, how they attain superior performance, and how good companies can become great. He is the author and co-author of six books, including the classic Built to Last, which he co-wrote with Jerry Porras. Collins operates a management research laboratory in Boulder, Colorado, and has worked with leaders from the corporate, social, and government sectors.

Book Details

• Author: Jim Collins
• Publisher: Business Books (Random House)
• Category: Business / Management / Leadership / Strategy
• ISBN: 978-0-712-67609-0