{"product_id":"good-to-great-jim-collins-business-books-hard-cover","title":"Good to Great | Jim Collins | Business Books|Hard Cover","description":"\u003cp\u003e\u003cem\u003e\"Can a good company become a great company — and if so, how?\"\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGood to Great\u003c\/strong\u003e by Jim Collins is one of the most important and rigorously researched business books ever written — a landmark study that answers the question every leader, entrepreneur, and manager asks: what separates truly great organisations from those that remain merely good?\u003c\/p\u003e\u003cp\u003eAfter a five-year research project studying 28 companies over 30 years, Collins and his team uncovered the underlying variables that enable any type of organisation to make the leap from good to great — while others remain only good. Rigorously supported by evidence, his findings are surprising — at times even shocking — to the modern mind.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eGood to Great\u003c\/em\u003e achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.\u003c\/p\u003e\u003ch2\u003eWhat's Inside — The Key Concepts\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGood is the Enemy of Great\u003c\/strong\u003e — the scope of the project and why most companies never become great\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLevel 5 Leadership\u003c\/strong\u003e — the type of leader required: humble and ferocious\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFirst Who... Then What\u003c\/strong\u003e — how companies set the foundation for their shift from good to great\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConfront the Brutal Facts (Yet Never Lose Faith)\u003c\/strong\u003e — the duality that leads to greatness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Hedgehog Concept\u003c\/strong\u003e — how to find the one big thing your company must focus on\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA Culture of Discipline\u003c\/strong\u003e — the magical alchemy of great performance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTechnology Accelerators\u003c\/strong\u003e — technology is a trap, unless used right\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Flywheel and the Doom Loop\u003c\/strong\u003e — how to build sustained momentum and avoid the doom loop\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrom Good to Great to Built to Last\u003c\/strong\u003e — how to take a company from great to enduring great\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWho This Book Is For\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eCEOs, founders, and senior leaders driving organisational transformation\u003c\/li\u003e\n\u003cli\u003eEntrepreneurs building companies with lasting impact\u003c\/li\u003e\n\u003cli\u003eManagers seeking a research-backed framework for sustained excellence\u003c\/li\u003e\n\u003cli\u003eBusiness students and MBA readers studying strategy and leadership\u003c\/li\u003e\n\u003cli\u003eAnyone who wants to understand what truly separates great organisations from good ones\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eAbout the Author\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eJim Collins\u003c\/strong\u003e is a student and teacher of enduring great companies — how they grow, how they attain superior performance, and how good companies can become great. He is the author and co-author of six books, including the classic \u003cem\u003eBuilt to Last\u003c\/em\u003e, which he co-wrote with Jerry Porras. Collins operates a management research laboratory in Boulder, Colorado, and has worked with leaders from the corporate, social, and government sectors.\u003c\/p\u003e\u003ch2\u003eBook Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Jim Collins\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Business Books (Random House)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCategory:\u003c\/strong\u003e Business \/ Management \/ Leadership \/ Strategy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN:\u003c\/strong\u003e 978-0-712-67609-0\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BUSINESS BOOKS Publications","offers":[{"title":"Default Title","offer_id":59783438336081,"sku":"1","price":1499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/8104\/6097\/files\/goodtogreatfrontwings.jpg?v=1783682966","url":"https:\/\/booksbuzz.in\/products\/good-to-great-jim-collins-business-books-hard-cover","provider":"Booksbuzz","version":"1.0","type":"link"}